Impact Reports

Know whether your last listing change worked

Change your subtitle, keywords, screenshots or price, and AppGrowly tells you whether downloads went up because of it, with a range instead of a guess.

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Impact Report · example
Habit Pro — Subtitle changed
Likely helped
Why “likely helped”: First downloads +24%, 95% range +20% to +27%: the whole range is above zero.
Track daily habits → Habit tracker & goal planner
#1#10#20#30Subtitle changed
First downloadsdecides the verdict+24%
+20% to +27%
Keyword visibility+33%
+32% to +35%
Impressions+20%
+17% to +23%
Page views+21%
+19% to +24%
Conversionno clear change+2%
−1% to +4%

Conversion didn't clearly change, so the extra downloads came from being found more often, not from the page convincing more people.

Example data

What it does

  • Every change to your listing is spotted on its own: title, subtitle, keywords, description, screenshots, icon and price.
  • The weeks after a change are compared with what the weeks before predicted, using competitors as a control where possible.
  • Each report ends in a verdict with a 95% range: likely helped, likely hurt or no clear effect.
  • When there isn't enough data yet, or something else happened at the same time, the report says so instead of guessing.

Measured on your own downloads, so it needs App Store Connect or Google Play Console connected (read-only). Included from the Indie Pro plan and in the free trial.

Questions

How long until I get a verdict?
AppGrowly checks daily for about three weeks after a change. Until there's enough data it says "too early" rather than guessing.
Why do I need to connect my store account?
Public store pages don't show downloads. Your own numbers come from App Store Connect or Google Play Console, read-only, and stay in your workspace.

See it with your own app